Pulltarps MFG

Integrated Rebranding via 3 year Strategic Plan

[ig_tabs] [ig_tab label=”Brand Info”]Created in 1992, Pulltarps is a family-owned business offering a wide range of tarping solutions to the transportation, construction and waste management industries across the globe.

100% made in the USA, Pulltarps’ product lines combine durable, utilitarian design with high-end quality and finish that makes clients proud to install on their trucks. Each system is designed for longevity, ease-of-use & to reduce maintenance cost.

Adding in customer service and support that is personable, efficient & no hassle keeps clients coming back and the competitors striving to surpass this unique industry offering.

Company website. NOTE: Rebranding work completed by Querk to date is internal only & does not include current website which is representative of original brand.

[/ig_tab][ig_tab label=”Brand Results”]The scope of work for Pulltarps was our most comprehensive and included our entire suite of integrated branding services.

It required extreme flexibility & responsiveness to accomplish such a expansive feat while delivering against client-mandated plan goals.

High-level Success Metrics & Results through end of Year-2 Plan

• Entire rebranding initiative must pay for itself (surpassed by significantly increasing profitability & company value)
• Sustain Annual Net Sales growth trending from previous 10 years (surpassed by more than doubling growth from 2 years prior to rebranding)
• Daily operations of the company must not be interrupted re: effectiveness & efficiency (exceeded by staffing Interim President role leading to double digit growth in net profitability)
• The heart & soul of the original brand must be maintained in the eyes of all constituents (surpassed with example of employee satisfaction increasing double digits each year)

Contact us for work samples & high-level examples of accomplishments against strategic level goals. We’ll share what’s appropriate based on our client agreements focused on respecting client privacy.

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…more client work
For client privacy reasons, not all brands we’ve served are featured. Contact us for the complete list.